{"product_id":"chocolat-menier","title":"World Tour, Chocolat Menier","description":"\u003cdiv\u003e\n\u003cp\u003eThis vibrant 1956 pictorial map, \u003cem\u003eLe Tour du Monde en 120 Images\u003c\/em\u003e, was created as part of a global promotional campaign for the Menier Chocolate Company of France. Founded in 1816 by Antoine Brutus Menier, the firm began as a pharmaceutical manufacturer before transforming into one of the world’s first industrial-scale chocolate producers. By the late 19th century, Menier had become a household name, exhibiting at the 1893 World’s Fair in Chicago where it was celebrated as one of the leading chocolate makers in the world.\u003c\/p\u003e\n\u003cp\u003eThis map captures the whimsy and optimism of mid-century marketing, when chocolate and adventure went hand in hand. The campaign was designed as a game: customers collected tokens from Menier chocolate bars and mailed them in for a chance to win a “tour of the world.” Each location on the map is illustrated with charming, imaginative scenes - from camels in the Sahara to whales in the Arctic! Celebrating both the company’s global reach and the era’s fascination with travel and exploration.\u003c\/p\u003e\n\u003cp\u003eBy the 1950s, however, Menier was struggling to maintain its dominance in an increasingly competitive market. This playful promotional map represents one of its last major advertising efforts before the company merged with Cacao Barry in 1960. Today, it stands as both a nostalgic piece of advertising history and a vivid reminder of how a beloved chocolate brand once invited children and families to dream of adventure around the world.\u003c\/p\u003e\n\u003cp data-label=\"Size\"\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 30.0\" x 43.75\"\u003c\/p\u003e\n\u003cp data-label=\"Condition\"\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e Very Good, Age appropriate fading, toning and wear. Conservation mounted on linen. Original fold lines have been professionally restored. Touch up at cross folds. Border chip repaired near top left. Light toning in lower center fold line. Please use zoom feature to get a better understanding of overall condition. \u003c\/p\u003e\n\u003c\/div\u003e","brand":"Authentic Vintage Posters","offers":[{"title":"Default Title","offer_id":42230899343475,"sku":"P3876","price":675.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0088\/3005\/8556\/files\/map-m_cb8b3af4-fca2-4199-822a-eb1c40da3b83.jpg?v=1752098000","url":"https:\/\/www.authenticvintageposters.com\/products\/chocolat-menier","provider":"Authentic Vintage Posters","version":"1.0","type":"link"}