{"product_id":"united-air-lines-ski-the-west-by-anonymous-1972","title":"Ski the West, United Airlines","description":"\u003cdiv\u003e\n\u003cp\u003eThis original 1972 United Air Lines poster promoted winter travel to the major ski regions of the American West, a key part of the airline’s early seventies marketing campaign. United produced a series of playful, highly stylized posters during this era, each designed to capture the fun and personality of their destination routes. This edition is one of the most distinctive, using bright color and whimsical imagery to sell the excitement of a ski vacation.\u003c\/p\u003e\n\u003cp\u003eAt the center of the design is a vibrant three dimensional illustration: a frothy beer stein that doubles as a miniature alpine scene. A skier cuts through fresh snow on the face of the mug, while swirling teal and lavender shapes echo the movement of wind, ice crystals and mountain air. The purple snowflake medallion behind the scene gives the entire composition a festive, almost sculptural feel. A pair of turquoise skis on the right complete the visual promise of adventure.\u003c\/p\u003e\n\u003cp\u003eUnited’s posters from the late sixties and seventies are highly collectible because they blend travel advertising with bold, contemporary design. This 1972 example stands out for its imaginative artwork and its snapshot of the airline’s effort to brand the American West as a vibrant winter playground. It remains a charming, colorful reminder of classic ski culture and vintage airline style.\u003c\/p\u003e\n\u003cp data-label=\"Size\"\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 16.0\" x 10.0\"\u003c\/p\u003e\n\u003cp data-label=\"Condition\"\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e Very Good, Age-appropriate wear, fading and toning. Please use the photo zoom feature to get a better understanding of overall condition. *Additional photos available upon request. \u003c\/p\u003e\n\u003c\/div\u003e","brand":"Authentic Vintage Posters","offers":[{"title":"Default Title","offer_id":44100477419635,"sku":"P6731-20","price":300.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0088\/3005\/8556\/files\/SKI-m_c389634a-0200-44cf-acb6-bb97905dc0f8.jpg?v=1764206358","url":"https:\/\/www.authenticvintageposters.com\/products\/united-air-lines-ski-the-west-by-anonymous-1972","provider":"Authentic Vintage Posters","version":"1.0","type":"link"}