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Pre War- Pictorial Review

The 1830s saw the rise of mass circulation magazines in America. Promoting greater consumption, these publications became popular as means to share everything from literature, philosophy, to sports and the current state of international affairs. Not to mention, they were a newfound opportunity for advertisers to capitalize on a novelty medium-- resulting in a new and attractive stream of revenue that would only encourage many others to soon develop publications of their own.

The first edition of the Pictorial Review was published in September 1899 and ran for 40 years until its last issue in 1939. Based out New York City, this American fashion magazine originally showcases dress patterns designed by German immigrant William Paul Ahnelt's company - The American Fashion Company (AFC), and was highly-sought after for it's impeccable fashion advice and topical short stories.

"Now 15 cents, Pre-War Price" ... Wow! What a moment in time. This fantastic cover art was designed for the 1922 May issue of Pictorial Review and features a delicate woman draped in a silk floral shawl. The soft sage backdrop to her exterior matches her regal earrings expertly. To put it simply, what a fabulous composition! 

If one thing is for certain, it is that this stunning piece of fashion history will frame beautifully.

Condition: Good. Minor border wear and age toning in accordance with documents age. Faint background smudges in lower right hand quadrant. Vintage mailing stamp on bottom right hand corner has been removed. Please use zoom feature to get a better understanding of overall condition.

Year: c.1931 - 91 years old

Size: 10.5" x 15.5" (27cm x 39cm)


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