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Le Thermogene by Leonetto Cappiello

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Step into the captivating world of vintage advertising with a 1950s re-issue of this famed 1907 poster design printed in Belgium, a masterpiece by renowned artist Leonetto Cappiello. This poster is a stunning tribute to "Thermogene" heating pads, a household name that was cherished from 1906 well into the 1960s, always adorned with Cappiello's iconic design.

Cappiello's artistry shines brilliantly in this poster, where a central figure dressed in vibrant green period attire becomes a mesmerizing, fire-breathing focal point. This character is surrounded by two enveloping heating pads, radiating warmth and comfort. It's a vivid and imaginative representation that conjures the sensation of cozy relief on chilly days.

In a mesmerizing combination of brown foreground and bold yellow block text, the poster is a visual symphony of warmth and style. It encapsulates an era when the world of advertising truly came into its own, turning everyday products into works of art.

Condition: Very Good. Poster has never been folded. Age appropriate toning and fading. Conservation mounted on linen. Please use zoom feature to get a better understanding of overall condition.

Year: c.1952 - 72 years old

Size: 29.0" x 39.25" (74cm x 100cm)


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