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FREE Standard Shipping on USA orders over $125
This commanding advertising poster by Golia (Eugenio Colmo) for Gancia Vermouth Bianco captures the elegance of 1930s Italian commercial art at its finest. A masked figure in elaborate Carnival costume, draped in a dramatic red and black cape, raises a glass of the celebrated vermouth against a luminous golden ground. The composition draws on the visual traditions of Venice's masquerade and the commedia dell'arte, transforming a simple product advertisement into a celebration of Italian style and sophistication.
Golia was among the most accomplished Italian poster artists of his generation, known for his bold graphic sensibility and elegant figure work. This large-format lithograph, printed by Gros-Monti & Cie in Turin, demonstrates the remarkable quality of Italian commercial printing during this period. The limited palette of gold, navy, red, and black creates maximum visual impact while the confident draftsmanship gives the masked reveler a sense of movement and personality.
Gancia, founded in Piedmont in 1850, remains one of Italy's most prestigious producers of vermouth and sparkling wine. A striking example of Italian Art Deco advertising that would anchor any collection of European commercial art or beverage memorabilia.
Size: 78.0" x 53.0"
Artist: Golia (Eugenio Colmo)
Condition: Good, Conservation mounted on linen. Original lower center fold has been restored. Scattered background scuffs in central figure. Areas of creases and various repaired tears in outer margin. Faint stray printer marks. Creasing in yellow background along outer left border. Three inch repaired tear in lower left. Two blemishes in lower right border. Partial diaganol crease under feet of central figure. *Some blemishes may be difficult to see due to lighting contrast, additional photos available upon request.
Conservation mounted on linen. Original lower center fold has been restored. Scattered background scuffs in central figure. Areas of creases and various repaired tears in outer margin. Faint stray printer marks. Creasing in yellow background along outer left border. Three inch repaired tear in lower left. Two blemishes in lower right border. Partial diaganol crease under feet of central figure. *Some blemishes may be difficult to see due to lighting contrast, additional photos available upon request.
We us a widely recognized 6 scale system to grade our posters.
All items are carefully hand-packed and shipped in a sturdy tube within 3 business days of payment unless otherwise indicated. Some items which were previously folded or not suitable for rolling will be sent in a flat pack. Please note that an adult signature may be required upon delivery, so we are unable to ship to PO boxes.
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Posters
Antique Prints, Cover Art & Illustrations
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Our Guarantee
All of our posters are guaranteed to be authentic and as described in the product description to the best of our knowledge and belief, and in good faith. Quite simply, if you are not satisfied with your purchase for any reason, simply contact us within 14 days of receipt and we'll gladly accept your return, providing the item is in the same condition as it was sent.
Returns
Our policy lasts 14 days. If 14 days have gone by since your purchase, unfortunately, we can’t offer you a refund or exchange.
To be eligible for a return, your item must be in the same condition that you received it. It must also be sent in the original packaging.
There are certain situations where only partial refunds are granted (if applicable). Any item not in its original condition, is damaged or missing parts for reasons not due to our error. Any item that is returned more than 14 days after delivery may also be ineligible.
Once your return is received and inspected, we will send you an email to notify you that we have received your returned item. Your refund will be processed, and a credit will automatically be applied to your credit card or original method of payment, within two business days. Original shipping costs are not refundable.
Shipping
To return your product, you should mail your product to:
Authentic Vintage Posters- RETURNS
7514 Girard Ave
STE 1615
La Jolla, CA 92037
You will be responsible for paying for your own shipping costs for returning your item. Shipping costs are non-refundable.
If you are returning an item over $75, you should consider using a trackable shipping service and purchasing shipping insurance. We can't guarantee that we will receive your returned item.
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