Psychedelic design emerged from the San Francisco concert scene in the mid-1960s, when a loose group of poster artists began pushing color and letterforms past the point of easy legibility. Designers like Victor Moscoso and Stanley Mouse treated vibrating color combinations and Art Nouveau-inflected lettering as tools for inducing a visual experience, not just announcing a show. The style spread quickly into commercial work, album art, and print culture across the decade and into the 1970s. All pieces here are period originals from that tradition.